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Thursday, February 18, 2010

Taking a small break

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I am taking a small break. more questions on Monday

Meanwhile let me know the feedback by mailing me at yagnyesh@gmail.com

Have posted the answers to the previous questions.. The small break became a rather long one due to work pressure.

Tata Crucible 2010 Campus Preps #71

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Question 71

Graphic designer Trevor Key of Cooke Key Associates drew the logo of this famous brand on the back of a napkin in the early 70's. In fact the rising of the logo from left to right has been described by logo analyst as upbeat, though the owner still thinks it could have been the angle of the napkin. What logo is this?

Answer

The Virgin Logo

Ranjeeth gets it right

Tata Crucible 2010 Campus Preps #70

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Question 70

The company was to be called Dimension 6 , but Jeff Johnson , the first employee of this company had a dream which later led to its name. Which company?

Answer

Nike

Rahul and Ranjeeth Crack it

Tata Crucible 2010 Campus Preps #69

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Answers to yesterday's questions should be up on each post by 10:00 PM tonight max


Question 69

He entered the hotel business by buying the Mobley Hotel in Cisco , Texas in 1919. His autobiography is aptly titled " Be My Guest" Who are we talking about?

Answer

Conrad Hilton

Udit and Patrick get it right

Tata Crucible 2010 Campus Preps #68

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Question 68

Founded on 24th September 1946, legend has it that Farrell and a group of foreign correspondent thought up of the airline's unique name in the bar of the Manila Hotel. The Chinese name of this company comes from a Chinese idiom meaning "Grand and Peaceful State". Which company?

Answer

Cathay Pacific

Malcs and Sylvian cracked it.

Tata Crucible 2010 Campus Preps #67

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Question 67

NetJets a company that offers , fractional ownership and rental of private business jets was founded in 1964. In 1998 , a person who had been a customer of the company for three years decided to buy the company. Who was the person and Which company is NetJets a subsidiary of?

Answer

Warren Buffet , Berkshire Hathaway

Tata Crucible 2010 Campus Preps #66

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Question 66

In 1952 , Nathan Swartz bought a 50% interest in the Abingdon Shoe company. He later bought out the entire company and created a model , after which the company itself is named today. It trades on the NYSE as TBL and got its current name in 1973. Which company?

Answer

Timberland. Surprisingly no attempts on this one.

Tata Crucible 2010 Campus Preps #65

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Question 65

On what item that was used extensively in the tanneries did Emperor Nero levy a tax on?

Answer

Urine Tax

Malcs gets it.

Tata Crucible 2010 Campus Preps #64

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Question 64

It began in 1877 , when Emile Moreau , a frenchman , did something unique ( at that time) to get rid of a few of his belongings. The same led to an idea and a partnership with T.K.Banerjee and they named it after Emile's friend. What started thus and what did Emile Moreau with the few belonging?

Answer
A.H.Wheeler and company.. selling books in railway stations

Tata Crucible 2010 Campus Preps #63

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Question 63

James Wilson , a hat maker from the small scottish town of Hawick , believed in free trade and in 1843 started this to protest against the "Corn Laws". Known as the Railway Monitor in its early years , how do we know this brand now?

Answer

The Economist.

Tata Crucible 2010 Campus Preps #62

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Question 62

If the water purifying solution from HUL is Pure it , what is the equivalent from Tata?

Answer

Swach. Tata Swach

Gautham and malc get it.

Tata Crucible 2010 Campus Preps #61

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Question 61

Launched in 2006 by Tata Chemicals to satisfy the iodised salt needs of the Indian masses. The brand is now the second biggest packaged salt brand in India, with a market share of around 6%.What product?

Answer

i-shakthi

Wednesday, February 17, 2010

Tata Crucible 2010 Campus Preps #60

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Question 60

Which brand name which means 'to rebind/ to reconnect' in Latin , has the tagline -- Values that bind?

Answer

Religare

Tata Crucible 2010 Campus Preps #59

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Question 59

Where would you find these 7 songs being played once every 20 minutes -- 14 times a day?

  • "Baba Yetu", a Swahili song for the computer game "Civilization IV", composed by Christopher Tin
  • "Con te partirĂ²" ("Time to Say Goodbye") by Andrea Bocelli and Sarah Brightman.
  • "Dhoom Thana", a Hindi song from the film Om Shanti Om.
  • "Sama Dubai-an Emirati", a tribute by Emaar Properties to Sheikh Mohammed's leadership.
  • "Shik Shak Shok", an Arabic dance song by Hassan Abou El Seoud.
  • "Waves" ("Amvaj") by Bijan Mortazavi.
  • "Bassbor Al Fourgakom" by Hussain Al Jassmi.


Answer

The Fountain at Burj Khalifa

Anish and Malcs right.

Tata Crucible 2010 Campus Preps #58

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Question 58

Id this Business Personality


Answer

Karan Bilimoria

Novice gets it right.

Tata Crucible 2010 Campus Preps #57

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Question 57

Id this Character from the world of Sony Playstations that shares its name with a google product





Answer

Buzz

Tata Crucible 2010 Campus Preps #56

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Question 56

Id the two people in the picture and what was their latest work?









Answer

Superfreakanomics... Nice crack by the Novice

Tata Crucible 2010 Campus Preps #55

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Question 55

With the establishment of Ford Motor Company in 1903 , Americans began to discover the adventures of the open road. In the early years of the 20th century, it was not uncommon for bicycles, animal-powered wagons and new gasoline-powered motor vehicles to share the same streets and roadways as the pedestrians. Accidents were frequent. After witnessing a collision between an automobile and a horse drawn carriage , Garret Augustus Morgan was convinced the something had to be done to improve traffic safety. So he created something and patented it , although he was not the first to create such an equipment. What did he patent?

Answer

Traffic Signals

Novice and malc crack it again.

Tata Crucible 2010 Campus Preps #54

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Question 54

With which brand would you associate the tagline -- " Fresh as the Month of May"?

Answer

Marlboro Cigarettes

Malc gets it

Tata Crucible 2010 Campus Preps #53

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Question 53

Connect the two pictures and tell me the story behind this.














Malcs and novice get it. for answer refer to the comments.

Tata Crucible 2010 Campus Preps #52

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Question 52

Identify the Logo








Answer

Bofors

Tata Crucible 2010 Campus Preps #51

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Question 51

Which business personality's autobiography was 'Beyond Boundaries' ?

Answer

Swaraj Paul

The novice gets it right

Tata Crucible 2010 Campus Preps #50

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Question 50

Posting the 50th question of the series -- Please send in your feedback to yagnyesh@gmail.com

In 1895, J.W.Foster started making the first running shoes with spikes. How do we know this company in present day context and where was the company founded?

Answer

Reebok and the place was Bolton

Malcs got half of it.

Tata Crucible 2010 Campus Preps #49

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Question 49

His name comes from the Hindi word for Tiger and truly represents the modern Indian. He is an achiever with a positive attitude, a global citizen but justifiably proud of his nation’s ancient heritage, a fierce competitor but with integrity and honesty. He is also a ‘large-hearted gentleman’ who loves making friends and enthusing people to ‘come out and play’. Who is he?

Answer

Shera -- The commonwealth games mascot

Udit and Malcs got it right

Tata Crucible 2010 Campus Preps #48

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Question 48

What is the isuZulu word for Bringing Joy to everyone?

Answer

Current affairs -- expected quite a few to crack.. This is Jabulani -- the Football created by Adidas for FIFA WC 2010

Tata Crucible 2010 Campus Preps #47

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Question 47

Id this organization that was created by Eric Morley in 1951 in the UK


Answer

The Miss World Contest -- The Novice gets it right.

Tata Crucible 2010 Campus Preps #46

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Question 46

If you are travelling in a flight with IATA code as IT, which airline would you be travelling in?

Answer

A really old question -- thought it was a sitter -- This is Kingfisher

Tata Crucible 2010 Campus Preps #45

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Question 45

Jesse James Garrett , a user experience designer whose work in rich, real-time Web software systems essentially led to the development of new paradigm in online interactivity. He was making a presentation to his clients , when he realised that he needed an acronym for the suite of products that he was proposing to convey the impact. What resulted out of this?

Answer

AJAX -- Asynchronous Javascript and XML -- the technology that is often used in rich media environments and in GMAIL.

Tata Crucible 2010 Campus Preps #44

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Question 44

Identify the name of the award from the trophy shown.

Answer

Stella Awards -- given to the most frivolous law suit of the year. Vinay R M got this as well.

Tata Crucible 2010 Campus Preps #43

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Question 43

To which brand does this poster allude?

Answer

This is the famous quote for Ivory Soap

Tata Crucible 2010 Campus Preps #42

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Question 42

In 1928, who took charge of the Jamshedpur Labour Association and provided leadership to the Tata Steel company's labour till 1937?

Answer

Vinay R M got this right -- This is Netaji Subhash Chandra Bose


Tata Crucible 2010 Campus Preps #41

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Question 41

Which famous Indian once said that the Tatas represent the spirit of adventure?

Answer

The Father of our Nation -- Mahatma Gandhi

Tata Crucible 2010 Campus Preps #40

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Question 40

Id the person in the blue Jacket in the middle who is about the get the trophy for the Orlando Magics.

Answer

This is Richard ( Dick) Devos the owner of Orlando Magic and the founder of Amway along with Jay van Andel

Tata Crucible 2010 Campus Preps #39

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Question 39

Which company comes to your mind , when you hear the names Rod Canion, Jim Harris and Bill Murto three former managers at Texas Instruments?


Answer

Compaq

Tata Crucible 2010 Campus Preps #38

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Question 38

Id this Logo ?



Answer

Cholamandalam

Tata Crucible 2010 Campus Preps #37

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Question 37

Asa Griggs Candler , although not the inventor of this product , was the person behind the aggressive marketing and expansion of this product. He bought the product from its founder and shareholders for $2,300 and made millions out of it and thereby created an iconic brand. Which Brand?

Answer

Coca Cola -- The Novice got it right

Tuesday, February 16, 2010

Tata Crucible 2010 Campus Preps #36

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Question 36

Which brand in India advertises itself as 'Absolutely Mangolicious'?

Answer

Slice

Tata Crucible 2010 Campus Preps #35

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Question 35

He and his brother-in-law Vishal Choudhry have invested in it but his sister Sarika takes care of the Delhi upmarket lounge Bar Suede. He worked for about two and a half with General Motors Corporate Office in marketing and planning. Who is this "Corporate Executive" and connect him to the movie Paa.

Answer

Sachin Pilot -- He served as the inspiration for the MP character played by Abhishek Bachchan



Tata Crucible 2010 Campus Preps #34

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Question 34

Headquartered in Kenosha, Wisconsin , Samuel T Cooper , a retired minister who wanted to help lumberjacks suffering from blisters and infections caused by their shoddy wool socks , founded this company in 1876. This company was earlier called S.T.Cooper and Sons. Which company?

Answer

Jockey

Tata Crucible 2010 Campus Preps #33

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The answers to Yesterday's questions are put up on the blog itself under each of the posts. Have a Look.

Do let me know your comments on the questions by mailing yagnyesh@gmail.com

Question 33

In 1910 , in Denver , Colorado , The Shwayder Trunk Manufacturing Company was established by Jesse Shwayder and the goal was to produce and sell uncommonly well-made trunks that would stand up to the most rigorous travel. Some of the other brands in this umbrella group are Black Label , American Tourister , Trump & Co, Hedgren, Lark , Lacoste and Starck. Which brand?


Answer

Samsonite

Tata Crucible 2010 Campus Preps #32

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Question 32

According to the Davie-Brown Index, this game developed by NAMCO has the highest brand awareness of any video game character among American consumers, recognized by 94 percent of them.Which game?

Answer

PAC-Man

Tata Crucible 2010 Campus Preps #31

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Question 31


Which Management guru is the author of this book -- Re-Imagine!


Answer

Tom Peters

Tata Crucible 2010 Campus Preps #30

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Question 30

Which former editor of the Fortune magazine was given the Padma Vibushan , the second highest civil honor of India?

Answer

J.K.Galbraith

Tata Crucible 2010 Campus Preps #29

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Question 29

Id the book and the author


Answer

A Better India and Better World

N.R.Narayana Murthy

Tata Crucible 2010 Campus Preps #28

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Question 28

Id this person, who holds an honorary president position at Notre Europe and also name the most important post that he holds

Answer

Surprisingly went unanswered -- This is Pascal Lamy and he holds the post of Director of WTO

Tata Crucible 2010 Campus Preps #27

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Question 27

On which architect/inventor's model is the Spaceship Earth , In Epcot, World Disney World , based on?

Answer

Buckminster Fuller

Tata Crucible 2010 Campus Preps #26

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Question 26


What syndrome named after this US Senator , refers to the belief in the veracity of all information found on the Internet?

Answer

Pierre Salinger --- Rahul got this right.

Tata Crucible 2010 Campus Preps #25

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Question 25

This company introduced innovations like Karatmeter , the only non destructive method to check the purity of Gold and machine made jewellery. Which Company?

Answer

Tanishq

Tata Crucible 2010 Campus Preps #24

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Question 24


Id the Company from the Logo


Answer

This company has been in news over the last couple of days. This is Zain Telecom -- the Kuwaiti company with a big presence in Africa, that is being considered by Bharti Airtel

Tata Crucible 2010 Campus Preps #23

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Question 23

Why was the firm Little and Company , recently in news?

Answer

This was the company that recently sued IPL on behlaf of Deccan Chargers for moving the franchises' match away from Hyderabad and Vishakapatinam.

Tata Crucible 2010 Campus Preps #22

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Question 22

David X Li , born as Xiang Lin Li is a qualitative analyst and qualified actuary. In 2000 , he wrote a paper " On Default Correlation : A Copula Function Approach" , which explained a Gaussian copula applied to a financial instrument. It quickly became a tool for financial institutions to correlate associations between multiple securities and led to the rapid growth in a specific Financial Product. Which financial product?


Answer

CDO

Tata Crucible 2010 Campus Preps #21

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Question 21

Which company provides the air conditioning for the world's biggest ocean liner -- the RMS Queen Mary 2 and also the World's Tallest Building -- The Burj Khalifa ?


Answer

Voltas

Prashanth and Sylvian got thsi right.

Tata Crucible 2010 Campus Preps #20

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Question 20

Which Tata group company gets a part of its name from the Sanskrit word for Gold Coin or Necklace?

Answer

Tanishq

Tata Crucible 2010 Campus Preps #19

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Question 19

A gentleman named Glen, who served in the US Marine Corps during Wold War II started a firm in 1952 after he decided not to go on with the original idea of building a golf course. With the name derived from his surnmae and the name of the traditional dish , he created his new venture. What did he create?

Answer

Think outside the Bun!!! -- Taco Bell

Tata Crucible 2010 Campus Preps #18

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Question 18

Arthuro Di Modica put $360,000 of his own into this. It was inspired by the 1987 market crash. What is it?


Answer

This is the bull on Wall Street



Prashanth got this right

Tata Crucible 2010 Campus Preps #17

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Question 17


What word that is used often today in the context of internet , was first coined in this book?



Answer

Meme -- A meme is a postulated unit of cultural ideas, symbols or practices, which can be transmitted from one mind to another through writing, speech, gestures, rituals or other imitable phenomena.


Prashanth got this.

Tata Crucible 2010 Campus Preps #16

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Question 16

"Bowing low, I take leave of thee, and if the world's a stage, I've played my part, and if the crowded house in chorus thunders 'Shabash', humbly shall I stand... and those who take my place, Godspeed shall I say" These are the last lines of a poem. What are the significance?


Answer
This was a poem that BS Kooka wrote to all AirIndia Employees when the company went nationalized in 1953.

Tata Crucible 2010 Campus Preps #15

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Question 15

This Tata company launched a project called Operation Sunlight to provide energy solutions for defence and paramilitary forces specially for back up and war-front operations. Which Tata group company?

Answer

Couldnt be anything else could it !!! Tata BP Solar

Tata Crucible 2010 Campus Preps #14

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Question 14




Id the this Organization that is headquarteres in Marina Del Ray in California


Answer

The Organization is ICANN, the organization that governs the domain name registration

Tata Crucible 2010 Campus Preps #13

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Question 13

Which service(generic) was initially known as tumblelogs -- a term that was coined by why the lucky stiff in a blog post on April 12, 2005, while describing Christian Neukirchen's Anarchaia?



Answer

MicroBlogging Services

Monday, February 15, 2010

Tata Crucible 2010 Campus Preps #12

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Question 12

The three people in the picture have started a company in Hyderabad that is believed to bring out an iPad competitor named Adam. What is the name of the venture that these three people have put together?











Answer

The company that these three people created was Notion Ink. Rohan Shravan , Rohit Rathi and Sachin Ralhan are the three people who founded Notion Ink and the people shown in the picture above.

Tata Crucible 2010 Campus Preps #11

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Question 11
The movie is an adaption on a non fiction work by this author. About which famous company did the author of this book write during the late 80's and early 90s?















Answer

The Answer is Bryan Burroughs of the Barbarians at the Gate : The rise and Fall of RJR Nabisco fame


Kaushik and Prashanth got this right.

Tata Crucible 2010 Campus Preps #10

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Question 10


This company established in 1985 is believed to close down its operations in October 2010. Which Company?





Answer

Saturn Corporation -- Prashanth got it right..

Tata Crucible 2010 Campus Preps #9

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Question 9

Where would one see this logo in India? the Logo is essentially the Arabic word for lawful or permissible.

Answer

This is Halal and you would see this mark in restaurants

Tata Crucible 2010 Campus Preps #8

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Question 8

Where in this world would one find the highest Mosque?

Answer

The Burj Khalifa , previously known as the Burj Dubai

Tata Crucible 2010 Campus Preps #7

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Question 7

Which company that started as Pacific Aero Products on July 15, 1916 is today the largest exporter in terms of value for the United States?


Answer

Boeing Corporation



Tata Crucible 2010 Campus Preps #6

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Question 6

Known as Tahtirevan in Turkey , jiao in China , Gama in Korea and Palki( or palanquin) in India, the english equivalent of this lends its name to a class of automobiles. What is the good word?


Answer

The english equivalent for this was the Sedan-Chair from which we get the Sedan


Tata Crucible 2010 Campus Preps #5

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Question 5

What is the significance of a cycle company , originally established in Dayton in 1892 , located first at 1005 West Third Street?

Answer

This was the cycle repair shop of the Wright Brothers and the place were the idea for the first aircraft was worked upon.

Tata Crucible 2010 Campus Preps #4

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Question 4

If

====


Then



==== ????





Answer

Youtube -- The first person is Elon Musk , who started Tesla Motors , the first Electric Supercar company and the person in the second picture is Chad Hurley. Both of them were Paypal Employees and these were their first major startups after their time at Paypal

Tata Crucible 2010 Campus Preps #3

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Question 3

Which word meaning Palms in Arabic was all over the news earlier this year?

Answer

Nakheel -- One of the companies under the Dubai world umbrella and the builder of the Palm Jumeira and the Palm Islands.

Tata Crucible 2010 Campus Preps #2

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Question 2

He is the only person to have won the Nobel Peace Prize , Padma Vibushan , Presidential Medal of Freedom and the Congressional gold medal. Who is he?

Answer

Norman Ernest Borlaug




Tata Crucible 2010 Campus Preps #1

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Just like last years' preparatory questions for Tata Crucible Corporate, planning a series of questions for the college folks along the lines of old Tata Crucible Questions. Hope this helps all the folks , who are preparing for the quiz.

Oh!! A slight change from the format of last time... The questions will be posted once every hour .. but the answers will be posted only at the end of day/ week ( my schedule permitting) to ensure that folks , have time to respond to the questions in the comments section.

Question 1

Which person who grew up in a low income housing project called The Baruch Houses in New York City , became the first African-American lady to head a S&P 100 company?



Answer

Ursula Burns -- The CEO of Xerox Corporation




Thursday, February 11, 2010

K! Biz Quiz 2010

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A very very long overdue post on the Kurukshetra biz quiz. Been a hectic few weekends with a jam packed quizzing schedule. Gopal did the Biz quiz at Anna University on 23rd of January ( as he had done over the last 3 years as well) and as usual it was a great quiz.

The prelims was a common prelims for the college and the Corporates. 8 teams made it to the stage and there was a separate finals for College Teams and another one for Corporates. Prelims was 30 questions.

Just remember the teams that qualied in corporates .. dont remember the college teams

1. Cody and team -- unilever
2. Samanth -- Mint
3. Shubham + Myself -- CTS
4. JK and team -- Google
5. Fing and Ashwin -- Citibank
6.Anish and team -- Nokia
7.Siddarth ,Srihari -- TCS
8. Sumo and team -- Ebay

Shubham and I finished first -- by answering the last question. Samanth -- the lone wolf -- came in second and JK and Team came in third.

Few questions from the ones in my notes

1.This company's slogan which ironically goes " The best a man can get" recently announced that they would not be airing ads featuring Tiger Woods anymore. Which company?

Gillette


2. Picture of Neville Tuli

3.Which bank helped underwrite the IPO of Coke and received some shares for the same?









4.Ad for Viagra

5. What is sukuk?

Islamic Bonds

6. Picture of an airline tail was shown . Airline showcased diversity -- the specific tail design was by Meera Mehta . Id the Airlines and the art form showcased

British Airways and Paithani Sarees

7.Peabody Energy, the world's largest private sector coal mining company. What is the NYSE ticker?

BTU ( British Thermal Unit)

8. Who likened investing in stocks to a beauty contest , where the prize went to the entrant who guessed which girl others would judge the prettiest?

John Maynard Keynes


















9.Which word meaning " Great Lord" was popularized by publishing magnate Henry Luce of Time Inc?

Tycoon

10.Which snack with sales of over one billion USD , was modeled in 1968 as a hyperbolic paraboloid?

Pringles