Friday, August 03, 2007

Biz Kwij - I

1.During World War 1, the wives, mothers and girlfriends of the Australian soldiers were concerned for the nutritional value of the food being supplied to their men. Any food they sent to the fighting men had to be carried in the ships of the Merchant Navy. Most of these were lucky to maintain a speed of ten knots (18.5 kilometers per hour). Most had no refrigerated facilities, so any food sent had to be able to remain edible after periods in excess of two months. A body of women came up with the answer - a biscuit with all the nutritional value possible. The basis was a Scottish recipe using rolled oats. These oats were used extensively in Scotland, especially for a heavy porridge that helped counteract the extremely cold climate. The ingredients they used were: rolled oats, sugar, plain flour, coconut, butter, golden syrup o treacle, bi-carbonate of soda and boiling water. All these items did not readily spoil. At first the biscuits were called Soldiers’ Biscuits, but after the landing on Gallipoli, they were renamed .What was the new name?

2.The Metropolitan Motor Works was a short lived venture. It was started by an eminent Indian for his son. Though the father reached the pinnacle in his field, the son was a mostly unknown entity. Name this father-son duo.

3.When introduced, Fortune magazine called it 'a red splotchy circle'. Amused market watchers labeled it as 'a million dollar coffee stain'. What was it?

4.Identify this famous Franchise from its logo

5.Which Company's Logo is this?

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